Sustainability Policy

VISION
"My Eco Soul" is driven by a dual-purpose vision: to empower artisans to preserve their heritage crafts and to bring handcrafted sustainable living into your homes.
ETHICAL
Our primary focus is to uplift local artisans, independent small businesses, social projects and cooperative societies. We prioritise transparency and open communication in our vendor relationships for mutual success. Our mission is a continuous journey of growth as we strive to empower various sections of society.

  • HANDMADE

    "My Eco Soul" offers handcrafted products, where each item is a testament to the artistry and craftsmanship deeply rooted in India's rich heritage. These products are lovingly handcrafted by skilled artisans who have inherited their craft across generations. The intricate designs and impeccable attention to detail reflect the mastery honed over centuries. With each piece, you embrace not just a beautiful addition to your life but also a connection to the enduring legacy of Indian craftsmanship. "My Eco Soul" brings these legacies to life in the form of exquisite, sustainable treasures for you.

  • ECO-FRIENDLY

    Our commitment to sustainable living shines through our timeless home products. We
    prioritise natural, eco-friendly materials known for their minimal environmental impact and regenerative qualities. We steer clear of fleeting fashion trends, opting instead for a unique, lasting style. Sustainability is at our core – our collections feature recyclable materials. We're continuously researching and developing with an eye toward new, earth-conscious materials. We are dedicated to aligning our brand with the ethos of responsible living to create a sustainable haven for your home, where style marries conscience for a
    brighter tomorrow.

OUR PRODUCTS

Our products are crafted from recyclable and sustainable materials ensuring that every purchase contributes to a greener future.

Brass and Iron promote the circular economy, reducing waste, and producing durable items that stand the test of time.

Incorporating jute into homeware products aligns with sustainability principles by reducing environmental impact, promoting responsible resource management, and offering a natural and eco-friendly aesthetic for the home.

Mango and Acacia wood is ideal for eco-friendly homeware products as it is renewable, durable and supports local communities.

Our stoneware collection contributes to a timeless aesthetic and reflects slow living with its longevity and durability.

PACKAGING

As an eco-conscious homeware brand, we prioritise sustainability in every aspect, including our packaging. With each passing season, we strive to reduce our carbon footprint.

Our shipping boxes are crafted from recyclable corrugated materials, complemented by corrugated paper shock absorbers to ensure the safe delivery of your products. Our muslin bags are soft, breathable and designed to encourage reusability. We have replaced traditional plastic bubble wrap with an eco-conscious alternative to paper bubble wrap.

Our packaging journey is an ever-evolving one. We continuously explore innovative, planet-friendly solutions to ensure your shopping experience aligns seamlessly with our eco-friendly values.